The history that stands behind Rich & Royal, began in 1986, with the founding of Peter Stupp Design Mode GmbH. Several years later, his sons spotted a gap in the market for quality and rocking outfits, both at the same time. That is how they they founded the Rich & Royal brand in 2006.
Currently, Rich & Royal is sold in over 22 countries. It positions itself as a premium brand for cosmopolitan women who live their lives with style and self-confidence and who want to express themselves through their everyday fashion. The collection represents their demanding, modern and glamorous style, yet giving it a slightly rock-oriented touch.
Particular emphasis is placed on the development of the collection distinguishable by high quality materials and their perfect fit. The company takes pride that 98% of their merchandise is produced in Italy and Portugal though.